Ford's Quality Momentum Continues: JD Power 2026 APEAL Study Shows Sustained Improvement
Ford Motor Company has earned widespread acclaim in the wake of the latest J.D. Power Automotive Performance, Execution, and Layout (APEAL) Study. The comprehensive assessment highlights continuous gains in driver satisfaction, vehicle layout, and powertrain execution across Ford's lineup.
Ford is No. 1 Mainstream Brand in J.D. Power Initial Quality Study
Ford has reached a major milestone in 2026, claiming the top spot among mainstream brands in J.D. Power's Initial Quality Study for the first time since 2010. By concentrating on what matters most to vehicle owners—including advanced safety features, elevated engineering, and state-of-the-art cabin tech—Ford has captured top industry honors.
The Auto Industry Will Rely On Building A Technician Pipeline
Modern service centers now depend on highly sophisticated computer systems and advanced technical tools to keep pace with engineering trends. This shift requires a new generation of expertise, with research validating that 350,000 new automotive technicians must enter the sector. Ford is addressing this challenge directly by collaborating with Bloomberg Philanthropies on a $5 million educational initiative in Detroit to reinforce the city's workforce infrastructure.
How to Prep Your Ford for the 2026 Summer Heatwave
With seasonal weather variations rendering Southeast Texas summer heatwaves increasingly punishing, vehicle maintenance has transitioned into an essential safety prerequisite. Failing to prepare your vehicle for summer increases the risk of sudden mechanical failures, subsystem failures, and dangerous tire degradation on heat-soaked highways. Safeguarding your vehicle asset from these environmental challenges demands a proactive, preventative protocol.
Houston Spring Maintenance Tips for Your Car in 2026
For drivers in Houston, the arrival of spring signifies it is time for a vehicle health check. The transition from the colder months can often leave a car with hidden wear that affects its overall safety and reliability. A thorough seasonal inspection is necessary to ensure your Ford is ready for the heat ahead.
Ford Will Launch New Battery Energy Storage Business
Lisa Drake has been tapped by Ford Motor Company to serve as President of Ford Energy, reporting to Vice Chair John Lawler. Almost immediately, Drake announced her strategy to launch Ford's battery energy storage systems (BESS) business.
TIME Names Ford America's Most Iconic Company
While Ford Motor Company has been a world-renowned manufacturer for a long time, this year marks a special achievement for the American icon. TIME has named Ford Motor Co. the most iconic company in the country. This award highlights how Ford's vehicle designs align with the American identity, as well as the brand's ability to offer high-quality vehicles that remain affordable for the average driver.
Ford’s New World Headquarters is Redefining the Work Experience
Known for its pioneering spirit in the automotive world, Ford is now applying that same innovation to the corporate work environment. The brand recently revealed a revamped headquarters that places a new emphasis on the daily work experience and employee satisfaction. This initiative, which is nearing its final construction phase in 2027, underscores the company's commitment to its people, ensuring that the workplace reflects the company's evolution and respect for its workforce.
Ford Military and First Responder Bonus Cash

​
Ford is committed to supporting the first responders and veterans who protect our country. Although the "Double Cash" event for Veterans' Day has passed, the rewards for these heroes continue. Ford offers Exclusive Bonus Cash year-round, ensuring that gratitude isn't limited to a calendar date. Plus, this program extends to family members, making it easier for your whole household to get behind the wheel of a new Ford.
- Page 1 of 25
- Next